PACKAGING
NIKON Camera Case
Re-Designing the packaging for a brand
The below project is all about redesigning the packaging for the brand NIKON which sells DSLR Cameras. The current packaging that the brand provides doesn't give a good unboxing experience of the product. Not only that the outer packaging that they provide has an extensive amount of texts and graphics.
Our main goal is to provide a good protective packaging with some visually pleasing package that will enhance the user experience.
Module Name: Packaging Design
Project Duration: 15 days
Project Category: Group Project (Refined individually)
Mentor's Name: Aditya Lingam, Arunachalam
Brand Study & Design Language
This project is all about, taking a product based brand, understanding the evolution, their design language and redesigning the packaging of that particular product. We understood the problems faced with the existing packaging and finding some design opportunities for the same.
Hence, here I present the packaging case for NIKON Camera
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Form Aesthetics
These are some elements and prominent features thqat are visible in NIKON products
Ideation Sketch
This is a basic concept sketch for the NIKON camera case, which is integrating packaging and bag together where in we designed a carry case for the DSLR with comfort and protection.
Not only that, the user will also have a good unboxing experience of the camera
CAD Renders
Close Up Shots
3D Printed
Prototype
NIKON brand Mood Board
Concept Sketch (Secondary Packaging)
Graphics for NIKON
Redesigning a minimal visual graphics for NIKON brand which has some eye-catching images
Printed Cardboard Packaging
